> That was one of my favorite ploys by George Lucas. Kick a VHS edition of the
> movie out (while people still had their VCRs) and charge more than normal for
> it, let everyone buy it, and then a year later release the DVD and watch
> everyone rebuy it. Fucking brilliant.

IIRC, the VHS cost something like $30-40, which is high compared to DVD new releases, but was downright reasonable compared to most VHS new releases, which were usually $80-90 (this to satisfy the likes of Cocksucker Blockbuster).

That said, I don't disagree with you concerning his motives (including the new new new new new new new new new new new release).